Member Mailing #266: Netflix & Verizon Test Bundling Streaming with Gaming

“Aggregator 2.0” bundles & Apple's bundle of TV+ with Arcade are the standards, but no one yet seems to have a vision for how these bundles will succeed.

Key Takeaways

  • Can bundles of gaming apps with streaming video services capture growth that streaming services cannot reach?

  • Netflix is looking into hiring a video games developer to do so, while Disney is ok with Verizon to test bundles of Disney+ with Apple Arcade, Sony Playstation Plus and Playstation Now

  • “Aggregator 2.0” bundles like Verizon’s and Apple…

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