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Member Mailing #282: A Big PR Push from YouTube & Hollywood-Meets-Creator-Economy

parqor.substack.com

Member Mailing #282: A Big PR Push from YouTube & Hollywood-Meets-Creator-Economy

is YouTube simply on a public relations push? Or, is there a market shift away from Hollywood and towards the Creator Economy emerging?

Andrew A Rosen
Oct 20, 2021
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Member Mailing #282: A Big PR Push from YouTube & Hollywood-Meets-Creator-Economy

parqor.substack.com

Key Takeaways

  • YouTube has been rolling out a Public Relations blitz about the Creator Economy lately

  • Is YouTube simply on a public relations push or is there something more going on?

  • Meaning, is the business logic of a market shift away from Hollywood and towards the Creator Economy emerging?

  • Hollywood talent is moving away from big budget production mod…

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